Earlier this month, I joined a community effort brought by none other the fun & sassy Butterfly Project to introduce Philips Innovation That Matters to You campaign. Wonder what does this campaign means? Philips Malaysia launched the campaign to create healthy homes & safer cities with an idea donation drive called "Innovations That Matters To You". Underlining Philips' commitment to develop meaningful innovations to help improve the health and well-being of communities across Malaysia, the program will listen to the real needs of Malaysians through their ideas and by partnering with local stakeholders.

Watch the video above to understand better ♥

Under the program, all submitted ideas will be collected and sifted through by a panel of judges which includes Philips, Agensi Inovasi Malaysia (AIM) and University Putra Malaysia (UPM). The panel will shortlist 6 selected ideas for public voting based on practicality and sustainability and one winning idea will be implemented by Philips Malaysia together with the public and stakeholders.

1. Go to & click on CONTRIBUTE YOUR IDEA button.

2.  Select your theme, either HEALTHY HOMES or SAFER CITIES

3. Once you've chosen your theme, scroll down and you will see a big box for you to write down your idea. On the left side, there should be a facebook & twitter button for you to easily log in without the hassle of filling up a long form to register.

4. Submit your ideas, and share it on your social medias (facebook & twitter)

Personally I think what Philips has going on here is such a great effort to make Malaysia a better place to live. I'm pretty sure every single day we have something to complain about like our roads, facilities and so on. Why not channel those angers into solutions and contribute your ideas to create an "Innovation That Matters To You". Aside from being able to release some of that steam, you're also contributing an effort to make our land a better place and also be on the running to win some cool prizes from Philips!

If you are a blogger, you can also BLOG about this campaign and submit your blog entry here and stand another chance to win more Philips items:

Join the conversations on #meaningfulinnovation on Facebook, Twitter @PhilipsMY and Instagram and visit to find out more!

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