Now what does shop consciously means? In line with H&M new commitment in providing sustainable fashion, they have created a H&M Concious Collection which are actually garments made from more sustainable materials such as organic cotton, recycled polyesters and Tencel (biodegradable material made from wood pulp cellulose).
Vanessa Paradis as the face of H&M Concious Collection 2013.
The collection this year is full of optimism for spring, with romantic styles like a floor-length dress alongside sporty shapes such as a cropped jumpsuit and a tropical print T-shirt dress. There are accessories too, such as ankle-strap heels, and the entire collection is made from more sustainable materials.
This effort shows clearly that choosing greener fashion does not mean compromising on design or price.
The full women’s collection will be available in H&M stores now, alongside Conscious collections for Men - blazers, chinos, Ikat print shirts and shorts – as well as fun prints for kids and babies.
H&M Conscious Collection are available at all H&M stores -Lot 10 Shopping Centre, Setia City Mall and Paradigm Mall.
Now for my lovely readers, I am giving away 5 exclusive H&M Conscious pouch! All you have to do is just answer these two simple questions:
1) Who is the face of the Conscious Collection 2013 campaign?
2) Name two types of fabric/material used in the making of garments in the Conscious Collection